Assistant Brand Manager

Primary Objective: • Be responsible for P&L and budgets for own brands. • Manage the marketing division and ensure that Marketing Executives is effectively trained in order to maximize their marketing skills and know-how (after 6 months or earlier). • Provide leadership direction to the team and strengthen brands market presence (after 6 months or earlier). Specific Accountabillity Numerical Objective: • Achievement and accountability for individual brand targets – up to profit contribution level for each brand. • Tracking of sales on monthly basis by brand. Key reports include retail & wholesale sales analysis by brand, by channel and contribution (%) by sku. Marketing: • Develop brand specific marketing calendar. • Conceptualize, plan, and ensure timely implementation of launches, promotions and brand • specific animations, consumer events. • Develop and provide marketing collaterals (i.e., POS displays etc). • Devise customer recruitment plans for each brand – eg. Workshops, promotional activities, etc. • Devise customer retention programs and CRM brand-specific activities to drive brand sales. • Accountability and tracking for the brands’ Advertising & Promotional Expenditure. Inventory: • Accountability for individual brands’ inventory levels in order to maintain healthy inventory turnover ratio on each brand. • Stock forecasting on new and existing products (including GWPs) of brand responsible. • Working with internal forecasting teams to develop rolling forecast in order to manage overall inventory levels. Distribution: • Work with sales team to provide support to garner entry into alternative distribution channels. PR: • Develop strong and good working relationship with the media journalists • Conceptualize, plan and implementation of PR launches. • Conceptualization and implementation of PR kits, releases etc. • Compilation and valorization of press coverage by brand – especially on key launches and animations. Division Management: • Provide leadership, guidance and direction for team members towards building and strengthening internal department structure. Others: • Able to react to change productively and handle other essential tasks as assigned. • To have a strong and good working relationship with the principals. • To have a strong and good working relationship local internal team and regional team Requirements • Female or Male, age over 30 years old / Thai nationality • Marketing or Sales experience in beauty industry will be an added advantage • Strong presentation and communication skills • Marketing type, initiative, dynamic, highly committed and result-oriented • Experience in marketing budget planning and P&L analytical • Pleasant and Mature personality, well organized and hardworking style • Good at problem solving, quick to respond and able to work outside when needs • Excellent, proven interpersonal, verbal and written communications skills • Excellent computer literacy in MS-Office (Word, Excel, Power Point) • Fluent in English language skill Education Level: • Bachelor Degree or Higher in Marketing, or related field Specific Training/ Skills/ Knowledge Required: e.g. people management, computer literacy, retail know-how, marketing techniques, etc. • Marketing principle • Brand Management General Temperament: e.g. numerate, literate, verbal communication, conceptual, etc. • Open Communication Preferred Background Experience: e.g. 2-3 yrs in the beauty industry. • Require at least 3 yrs. experience in product/brand management, at least 2 yr. of which at management level • Retail background or have worked in companies with retail counters in department stores will be an advantage Benefits AL , PH , Provident Fund, Group Insurance ,and Dental claims